BEHIND THE DESIGN
MOTIFS WITH A MEANING
Each motif in this series symbolizes a different intention and purpose, reflecting Bethany’s culture and heritage.
“It’s the motifs of the land that I come from. The mountains, the river, the sun.”
-Bethany Yellowtail, Native American Designer
MEET BETHANY YELLOWTAIL
Growing up on her family’s cattle ranch in Montana, Bethany Yellowtail learned the value of hard work; respecting the land and nature around her, never forgetting her roots, and driving inspiration from her community.
As a Native American designer, Bethany Yellowtail has woven together our shared history of hard work and heritage in every upcoming piece.
I understand my designs to be connected to the people, to the land, to our ancestors, to our future, and I am one of the many parts of our continuum.
BUILDING A BETTER WORLD TOGETHER
As part of our partnership with Bethany Yellowtail, Carhartt is donating $50,000 to support the Wyola Development Fund, a non-profit organization that supports the well-being of residents of the Wyola Mighty Few District.
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