CARHARTT x LUKE GRIMES
PROTECTING OUR LAND FOR GENERATIONS
At Carhartt, we’ve been synonymous with hard work from day one. Same holds true the people of Bitter Root Valley. A small blue-collar community sharing our deep connection to the land and the farmers and ranchers who work it.
Together with our friend and Montana local Luke Grimes, this short film introduces several families actively working to preserve this lifestyle to keep the western way of life alive and well for future generations.
The glue that brings everybody together is everybody's love of nature and community, which is something that's really strong in more rural parts of America.
Luke Grimes
OUR COMMITMENT TO LAND Preservation
Farmers and ranchers steward the land to put food on plates and sustain rural economies. It’s an important job that we’re proud to highlight, and it’s a way of life that’s essential we protect. Bitter Root Land Trust is a non-profit organization run by people living and working in the valley that’s dedicated to preserving their livelihoods and the land they depend on.
How to help
NEW MONTANA SERIES
INSPIRED BY THE WEST, BUILT TOUGHER THAN THE REST.
We took some of our vintage Western gear straight out of the archive and gave it a rugged reboot. A tribute to those who demand the very best from their workwear, this gear’s versatile enough to go from ranch to weekend and back without skipping a beat.
SN: 106432
Montana Rugged Flex® Relaxed Fit Duck Insulated Jacket
$129.99 – $144.99
SN: 106384
Montana Rugged Flex Loose Fit Heavyweight Duck Shirt Jac
$79.99 – $89.99
SN: 106570
Rugged Flex® Slim Fit Low Rise 5-Pocket Bootcut Jean
$59.99
SN: 105605
Relaxed Fit Denim Fleece Lined Snap-Front Shirt Jac
$79.99 – $89.99
